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We've all heard the phrase "hair of the dog"—the age-old remedy that suggests the best way to cure a hangover is to have a little more of what caused it in the first place. But while it may have its roots in folklore, science tells us that drinking more alcohol only delays the inevitable. C’mon you didn’t really believe that, did you?
Well, what if we could enjoy life without the repercussions? Cue the world of non-alcoholic wines, spirits, and aperitifs—where indulgence meets wellness, and the morning-after regret is a thing of the past.
The Origins of Hair of the Dog
The full saying, "hair of the dog that bit you," comes from an old belief that applying hair from a rabid dog to a bite wound could prevent rabies. Over time, it evolved into a metaphor for consuming alcohol to ease a hangover. While some people swear by it, the truth is that drinking more alcohol simply prolongs withdrawal symptoms rather than alleviating them. (Ie. It is the worst method of trying to feel better the next day.)
Break the Cycle
Rather than relying on the hair of the dog to get through the morning after a night out, why not enjoy the best parts of drinking without any of the downsides? Thanks to the new wave of amazing NA beverages, it's now possible to sip and savor without sacrificing your wellness.
Non-alcoholic wines and spirits have evolved far beyond their sugary, uninspired predecessors. Crafted with complexity, depth, and nuanced flavors, these drinks replicate the experience of traditional cocktails, wines, and aperitifs—minus the alcohol. Whether you're enjoying a crisp, alcohol-free sauvignon blanc, a botanical-forward gin alternative, or a rich, complex aperitif, there's no need for a next-day recovery plan.
Redefine the Morning After with Boisson
Boisson, being an advocate of the NA beverage movement since the beginning, offers an array of alcohol-free options designed to complement any occasion. From elegant wines to refined aperitifs, our products ensure that enjoying a drink is about the experience, not the aftereffects. We carefully curate our selection to prove that mindful drinking doesn’t compromise taste, social enjoyment, or self-care.
So, the next time you reach for the hair of the dog, consider an alternative: a beautifully crafted non-alcoholic beverage that lets you enjoy the evening—without the need for a bogus remedy the next morning. Cheers to a new way of drinking–without the bite!
If you'd like to avoid any morning after worry, try our mixed 12 pack wine bundle:
