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Sundays have a certain quiet to them. The pace slows. The week softens around the edges. It's the one day that invites reflection without asking for productivity in return.
As we move through January, this Sunday is a chance to reset with intention rather than pressure. That is the spirit behind the Boisson x Sunnyside Dry-ish January Challenge, a more flexible approach to mindful drinking that focuses on awareness, balance, and support instead of rigid rules.
Dry January does not have to be about restriction. At its best, it is about choosing habits that feel sustainable, thoughtful, and aligned with how you want the month and the year to unfold.
Start With Why, Not Rules
Before thinking about what you will or will not drink, start with why you are curious about Dry January in the first place.
Maybe you want better sleep.
Maybe you want clearer mornings.
Maybe you want to break the habit of default drinks.
Maybe you want to feel more present in social moments.
There is no single right reason. Naming yours makes the month feel personal instead of performative. When your choices are tied to how you want to feel, they tend to stick longer than any rule ever could.
Make Your Evenings Something To Look Forward To
One of the biggest challenges of Dry January is not the lack of alcohol. It is the loss of ritual.
Pouring a drink often signals the end of the day. It marks a transition. When that ritual disappears, evenings can feel flat.
Instead of removing the ritual, redefine it.
Set aside a specific glass you love.
Build a small non-alcoholic bar with drinks you are excited about.
Light a candle. Put on music. Slow down.
Dry January becomes easier when evenings still feel intentional.
Choose Drinks You Actually Enjoy
This is where many people struggle. If the alternative does not taste good, you will not reach for it twice.
Dry January is not the time for drinks that feel like placeholders. Choose non-alcoholic options that feel complete on their own. Drinks with balance, bitterness, texture, or complexity. Something you would pour even if alcohol were not part of the conversation.
Enjoyment matters. Satisfaction matters. The more you enjoy what is in your glass, the less you will feel like you are missing out.
Protect Your Sleep Like It Matters
Good sleep is one of the quiet benefits of Dry January, but it only shows up when you support it intentionally. That is why we partnered with Coop, bringing together mindful sipping and better rest through rituals that help evenings wind down rather than ramp up.
Try winding down earlier.
Limit late-night screens when you can.
Pair your evening drink with something calming rather than stimulating.
Alcohol often masks exhaustion rather than fixing it. Without it, your body gets the chance to rest more honestly. Even a few nights of better sleep can shift how the entire week feels.
Plan For Social Moments Ahead of Time
Dry January does not mean skipping dinners, celebrations, or gatherings. It just means showing up prepared.
Bring something non-alcoholic you are excited to drink.
Offer to share it.
Let the moment be about connection, not explanation.
Most people are more curious than judgmental. And often, your choice gives someone else permission to rethink their own habits.
Let The Reset Be Flexible
Some days will feel easy. Others will feel challenging. That is normal.
Dry January does not need to be perfect to be valuable. Approaching it as an experiment, supported by tools like the Do’Mo Dopamine Reset, gives you space to notice what actually helps.
What drinks did you love?
When did you miss alcohol the least?
Which moments felt better without it?
These insights matter more than any streak.
A Gentler Way To Begin
A reset does not have to be loud or dramatic. Sometimes it is quiet. Subtle. Sustainable.
This Sunday, consider setting your January up with curiosity instead of pressure. With better options instead of rigid rules. With rituals that support both your evenings and your mornings.
Dry January is not about taking something away. It is about making space for what actually helps you feel good.
Here is to slower Sundays, clearer weeks, and a January that feels intentional from the very start.
