CleanCo’s range of non-alcoholic spirits look, feel, and taste like the real thing. Spoiler alert—they aren’t! After a background in ambitious, party-driven jobs, British entrepreneur and TV personality Spencer Matthews decided to leave alcohol behind as he prepared for parenthood. He found that a booze-free life resulted in a more driven, energetic, and creative version of himself. Inspired by the shift, he created CleanCo—alcohol alternatives that leave behind the morning after effects, don’t preach, and create an option for everyone. In their own words, CleanCo sells time.